SEO Content

Strategic online content that’s readable and converts

 

I’m a communications specialist for development agencies and NGOs.
I deliver creative, engaging and targeted SEO content.

 

Tanzania Spices website - SEO research, structure and optimised content

What is SEO content?

SEO stands for Search Engine Optimisation and it’s the process of making your webpages more visible in Google searches.

Good SEO starts with the consistent use of keywords, understanding the target audience, well-written web content and blog posts, relevant titles, metadata, and URLs, links, and a good setup on your website’s backend.

An SEO copywriter understands all this and helps business sites achieve that.

As well, an SEO copywriter can do keyword research and analysis, assess the competition, and develop a strategic, long-term plan to improve your SEO and Google rankings.

I deliver:

  • SEO-friendly content including headings and subheadings

  • Succinct, sharp copy that gets to the point

  • Zero repetition and waffling sentences

  • Technical jargon transformed into readable copy

  • Content in your organisation’s tone and style

  • In depth SEO and keyword research including competitor analysis

  • Efficient and reliable service

“We needed to engage a copywriter who could hit the ground running and produce high-quality content for our new website really quickly. Lilani did that in a responsive, thoughtful and professional way.

We’re delighted with our new copy; it’s fresh, relatable and tells our story beautifully. Thanks for your excellent work, Lilani!”

Sia Papageorgiou, Vice President, IABC Victoria

SEO content services:

lilanigoonesena-editing-nicole-motteux-madagascar-coffee-500.png

  • SEO-optimised website content

  • Digital marketing

  • Brand narratives

  • Articles

  • Blog posts

  • Social media profiles

  • LinkedIn articles

  • Media releases

  • Product descriptions

  • Editing and proofreading

“Thank you, Lilani, for your help with the World Gorilla Day social media posts that we will be using both in Uganda and here in the US.

They are engaging and will help us to find our coffee and gorilla lovers, and introduce them to our wonderful coffee.”

Fiona Tanner, Director, Noble Gorilla Foundation & Gorilla Highlands Coffee, Uganda